Sunday, April 15, 2012

Red Carpet Fashion Rituals and Stereotypes


Red Carpet Fashion Rituals and Stereotypes

            There have been rituals and stereotypes in red carpet fashion for years. A ritual can be something that is done repeatedly over and over. Red carpet fashion is a ritual in itself. Every year at the Golden Globe Awards or the Oscars, women and men walk out onto this long stretch or red carpet to show off their expensive night gowns or tuxedos. Another ritual that is involved in the red carpet fashion is that the spokesperson always asks the celebrity, “Who is the designer of your outfit?” For example, Carrie Underwood wore a gown designed by Badgley Mischka carrying a Swarovski clutch to the 68th Golden Globe Awards.
            Not only is there rituals, but there are stereotypes. A stereotype is something assumed that may not be true. One stereotype of red carpet fashion is that if the outfit worn on the carpet isn’t as expensive as most, then they are not that big of a celebrity. Red carpet celebrities wear pretty pricey outfits and some of them are not as famous so that can be stereotypical. Another stereotype was that because of an outfit that Taylor Swift wore at the Grammys, people were saying she looked homeless because of the style of the outfit. Rituals and stereotypes are everywhere we go, even on the red carpet. We build rituals and stereotypes based on our own experiences.




References
Indy millennial. (2012). Retrieved April 15, 2012, from http://indymillennial.com/2012/02/13/red-carpet-comments-what-does-it-mean-to-look-homeless/

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